Businesses must display VAT inclusive prices to avoid penalties

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The Federal Tax Authority, FTA, has asserted that all businesses subject to Value Added Tax, VAT must display prices of goods and services inclusive of tax in order to avoid administrative penalties.

The authority called on consumers and service recipients in the UAE to be aware of their rights, noting that prices displayed on items – or announced for provided services – should be inclusive of tax.

The displayed price should be the total amount that consumers will pay upon receiving the Tax Invoice, which should include the full price, followed by the total price to be paid and the amount of tax charged therein.